Mazda Demio Chiara
|
Mazda released the Mazda Demio Chiara, a special edition of the Demio to commemorate winning the RJC Car of the Year award (Researchers’ and Journalists’ Conference of Japan). The Mazda Demio Chiara features a custom red body color and distinctive seat covers. The Mazda Demio Chiara is also equipped with keyless entry and a starter system with immobilizer.
Press Release
Mazda Demio ‘Chiara’ Special Edition on Sale in Japan
- This special edition model with a brilliant custom body color and distinctive seat covers
commemorates Mazda Demio’s RJC Car of the Year win -
HIROSHIMA, JapanMazda Motor Corporation has announced the launch of the Mazda Demio Chiara special edition model in Japan to celebrate the new Mazda Demio having won the 2008 Automotive Researchers and Journalists Conference of Japan (RJC) Car of the Year award. It goes on sale today at Mazda, Mazda Anfini and Mazda Autozam dealerships nationwide.
The Chiara, which means brilliant or bright in Italian, is based on the 13C-V grade Demio (the front-wheel drive (FWD) model which is powered by a 1.3-liter Miller cycle engine and a continuously variable transmission [CVT]) or the electronically controlled four-wheel drive (e-4WD) 13C grade model. The Chiara special edition features the exclusive Golden Red Mica — a vivid shade of red sprinkled with gold flakes as an exterior color choice. The interior includes custom seat covers featuring a multistripe pattern, which enhances the special edition models distinctive style. Special equipment for the Chiara provides improved convenience through an advanced keyless entry and starter system, an auto light system, water-repellent coating for glass surfaces and rain sensing front wipers, which were all originally set as factory-installed options for the standard Demio model.
The manufacturers suggested retail price for the Mazda Demio Chiara special edition is 1,410,000 yen for the FWD version and 1,550,000 yen for the e-4WD version. Both prices include consumption tax.
Features of the Special Edition Chiara Mazda Demio
Base models
Base models are the 13C-V grade Demio (1.3-liter DOHC Miller cycle engine with a continuously variable transmission [CVT], front-wheel drive) or the 13C grade (1.3-liter DOHC engine with four-speed automatic transmission, electronically controlled four-wheel drive [e-4WD]).
Special equipment
- Exclusively designed seats
The Chiaras seats are given a distinctive, stylish look through red multistriped fabric
which covers the center of the seat bottom and seatback. These distinctive seat covers are artfully matched with the black color of the seat sides and headrest.
- Silver bezels on the steering wheel
The quality feel of this model is heightened with silver bezels on the steering wheel spokes.
- Advanced keyless entry & starter system with immobilizer
- Driving comfort package
This optional package is offered as standard equipment for the Chiara. The package includes the following features: auto light system, rain sensing front wipers, and water-repellent coating (windshield, front door glass, door mirrors). The dark-tinted glass (rear doors/liftgate) is also a part of the package for the 13C-based model (the e-4WD Chiara) and specially offered to the model, while originally equipped for the 13C-V-based model (the front-wheel drive Chiara).
- Auxiliary jack
The center console comes equipped with an external input terminal where portable audio devices can be connected.
- Tachometer
A tachometer contributes to more economical driving by displaying the engine revolutions. The speedometers white background is complemented by sliver accents around the gauge panel rim.
- Fully-automatic air conditioning and Areru [Allergy] Buster with filter
Full air conditioning comes as special equipment for the 13C-based model (the e-4WD Chiara). Full air-conditioning is standard on the the 13C-V-based model (the front-wheel drive Chiara). The fully automatic air conditioning unit comes equipped with a filter that traps allergy-inducing materials.
Body colors
A choice of five exterior colors is available: the new, exclusive Golden Red Mica as well as standard colors Crystal White Pearl Mica, Radiant Ebony Mica, Sunlight Silver Metallic and Brilliant Black.
Factory installed options
- Discharge headlights, front foglamps or 15-inch aluminum wheels
- Audio-less specification (a center panel with free space for an audio system) or leather-wrapped steering wheel.
| |
Also see ...
The Mazda Demio Haru Iro (Spring colors) comes in three “happy” colors: Blue, Pink and Green. The Mazda Demio Haru Iro in these unique colors are very eye catching. The Mazda Demio Haru Iro comes equipped with floor mats, seat covers, clutch bags and cushions which are coordinated with the exterior body colors. The eco-friendly materials used for the Mazda Demio Haru Iro will not generate dioxins even if they are burned....
Mazda Motor Corporation has confirmed that it will stage the world premieres of the new Mazda Furai concept vehicle and the heavily revised version of the Mazda RX-8 sports car in Detroit on press day (Sunday 13 January, 2008), at the North American International Auto Show (NAIAS). Following its show-stopping debut at the 2007 Tokyo Motor Show in October, the Mazda Taiki concept vehicle also will make its North American debut, the first time it has been shown outside Japan. Additionally, Mazda will have a special display of racecars on its stand during the press days, and the full line-up of production cars for consumers to view for the public days. All attending media are invited to Mazdas press conference and the formal unveiling on the Mazda show stand at 13.45 hrs, Monday 14 January 2008. Mazda Furai Sound of the wind Inspired by the fact that, on any given weekend, there are more Mazdas and Mazda?powered racing cars in action on circuits across the United States than any other bra...
Mazda has built more than one million units in Japan in the 2007 fiscal year. As announced by Mazda, this is the highest production volume that has been achieved by Mazda in 15 years. However, Mazda has targets to be able to sell 1.6 million units per year globally by 2010. And Mazda will have an operating profit target over 200 billion yen. Press Release Mazda Produces Over One Million Units in Japan in Fiscal Year 2007 Mazda Motor Corporation has announced that domestic production in Japan during fiscal year 2007 has exceeded one million units. This marks Mazda’s highest domestic production volume in 15 years since 1992. Masaharu Yamaki, senior managing executive officer in charge of production and business logistics, said, “We want to thank all of our valued customers across the globe who have supported Mazda and helped us break the previous 15 year-old production record. Producing over one million vehicles in Japan during the first year of our new mid-term plan, the Mazda Advanceme...
The Mazda MX-5 Niseko comes in two version: a 1.8i powered version and a 2.0i. Powered by a 1.8 liter engine, the Mazda MX-5 Niseko soft-top will be available in UK in 240 units at a starting price of 17,995 pounds. The Mazda MX-5 Niseko roadster coupe is powered by a 2.0 liter engine and will be available in 560 units at a price of pounds. Press Release SPECIAL MAZDA MX-5 NISEKO BRIGHTENS WINTER GLOOM The latest Mazda MX-5 can truly be described as an all-weather, all-year sports car with its enhanced heating and air-conditioning systems. Now, to celebrate its continuing status as Britains favorite sports car brand this winter, Mazda is introducing a pair of special edition Niseko models, named after Japans most prestigious skiing resort. As the latest edition of the worlds best selling roadster, the rear-wheel drive Mazda MX-5 Niseko boasts unrivaled handling and driving dynamics, and represents extremely competitive value for money. Available from 17,995 on-the-road, the Niseko offe...
The Mazda Verisa Kikonashi is intended for ladies with discerning taste who want the highest quality. The Mazda Verisa Kikonashi detailed interior which includes fabric seats featuring geometric patterns, fasteners found on the door trim and leather belts on the seat backs. The Mazda Verisa Kikonashi also comes with a matching bag so drivers can climb into this tuned-up version of the Verisa confident they are dressed-up in stylish fashion....
Mazda2 Extreme, the rally ready car has been unveiled today by Mazda at the 2008 Melbourne Motor Show. Powered by a 1.5-litre Inline four-cylinder S-VT engine, the Mazda2 Extreme may develops 76 kW at 6000 rpm and 137 Nm of torque at 4000 rpm. The engine is coupled with a 5-speed manual gearbox. However, the engine and the brakes of the Mazda2 Extreme are still under development. Press Release The Mazda2 Extreme was born of a simple idea: Take one of Australia’s most popular lightweight hatchbacks with a proven pedigree as the driver’s choice, add a sizeable dose of adrenalin, pump it full of steroids and … watch out. The Mazda2 Extreme is the fourth in a stellar line of extreme Mazdas produced by Mazda Motorsport in Australia. It follows in the tyre tracks of the Mazda RX-8 (2004), the original Mazda2 Extreme (2005) and the Mazda3 MPS (2007). The second-generation Mazda2 has been a runaway success for Mazda since its launch in September 2007, with more than 7,000 sal...
